Here are five proven growth tactics that can increase your Twitter followers, audience visits and engagement
You’re not the only marketer who’s noticed that Twitter’s growth rate has slowed in recent years and is second-guessing whether you should advertise your business on social media.
However, let me assure you that even though newer “image/video-based” or more “visually exciting” networks like Instagram and Snapchat have surpassed Twitter in terms of growth rates, that hardly diminishes the odds. that Twitter provides for your extension. the company.
Any Twitter analytics tool can help you learn more about your audience, identify your most engaging and least engaging tweets, and determine which of your campaigns or tweets are most popular.
Below is an example from Twitonomy, a full-featured Twitter analytics tool that lets you measure everything from growth to engagement to clicks to mentions.
This research will help you develop a targeted Twitter strategy that will increase engagement and help you identify the best methods to gain followers. You can also provide analytics to Twitter, Buzzsumo, Spruce, Hootsuite and other analytics tools.
It’s highly likely that only a small fraction of your followers will read the tweets you randomly send. Please discover the perfect time frame to boost your tweets to increase their exposure to your followers to overcome the overload of millions of tweets posted every day.
If you’re not aware, Twitter’s new feature allows users to retweet their own tweets, giving you a fantastic opportunity to share your most popular and favorite tweets with a wider audience or targeted.
Additionally, Google offers an even bigger boost by indexing tweets that get a lot of retweets, increasing your likelihood of showing up in search results.
Making a note of every follower who retweets you would be a wise habit, as these followers may turn out to be your potential loyalists who enjoy your content and spread the word about it on their social networks.
You’re in for a treat if you can convince influencers like celebrities and industry leaders to share “your story” through their tweets. They have significant followers, and even if a small portion of those followers trickles down to your account, it will be worth it.
Launchmetrics reports that 76% of marketers believe that customer loyalty can be increased through influencer marketing. The research noted that “93% of marketing professionals are seeing benefits in increasing exposure through influencer engagement techniques.”
You need to create an influencer marketing strategy for Twitter to connect with influencers, build the necessary connections over time by following and retweeting their tweets, and ultimately use those connections to grow your following.
There is no doubt that “a picture paints a thousand words” and if someone is with one of our tweets or bios, it certainly grabs the attention of our visitors and compels them to interact with the information.
According to a HubSpot study analysis of Twitter statistics, using graphics increases click-through rates by 18%, likes by 89%, and retweets by 150%.
Check out the funny but cute “photoshopped” selfie Jimmy Kimmel, a TV personality and comedian, chose for his Twitter profile. It’s hard “not” to laugh out loud and interact with his portrayal as a baby.
