Having a strong Twitter following not only shows that you have a significant influence in your industry, but also shows that your audience is interested in your content. Some social media statistics even say so almost 50% of all marketers mention Twitter as their network of use to reach and engage with their target customers.
However, despite being user-friendly, Twitter is moving fast and getting more followers is not an option. However, with proper planning, you can entice more people to click ‘Follow‘ button next to your Twitter handle. Here they are five ways to do it.
Since up to 15% of tweets are assumed to be bots, you should do everything you can to prove you’re human. This is important to protect your account and avoid getting suspended on twitter.
It includes three simple steps to optimize your profile and make it friendlier to new followers.
The first step is to have a clean profile picture (a clear headshot, unless you prefer to use a high-resolution logo of your brand).
Step two involves creating a profile that shows who you are, where you’re from (location), what you do, and has relevant industry keywords and tags.
The third step it involves bringing the human factor and giving your audience a glimpse of your personality.
When you tweet more and consistently, it would be easier to get in front of more people. This, in turn, would improve your chances of getting retweet, which in turn would help you get more followers. According to a study by Beevolve, users with fewer than 1,000 tweets typically have fewer than 100 followers, while those who have tweeted over 10,000 times have between 1,001 and 5,000 followers.
If you’re wondering what to tweet about, you have a few choices – from interesting statistics and relevant industry articles to personal updates, tweets from your followers, breaking news and more.
Finding good content and sharing it takes time and effort. Let Soaster do the work for you. With him support for automatic content generationSoaster can find and tweet on your behalf about more than 50 topics.
You can also keep your followers updated blotterRSS service i. Find the RSS feed urls of your favorite sites and link them to your Twitter account through Soaster. Soaster tweets updated news and blog posts at the exact time you specify.
According to Sprout Social, brands on Twitter typically see the most engagement on weekdays in the early and late afternoons. Since it can vary based on your time zone and audience, you should do some research on your own to ensure your tweets are getting much-needed exposure.
After all, you need to blast your tweets when your target audience is active in order to gain new followers. Posting when they are sleeping probably won’t help.
If you have followers from different countries around the world, planning your tweet may be a solution.
While there’s nothing wrong with posting text-based tweets, visual content has been found to get you more likes, retweets, and shares, which expands their reach and helps you get more followers. Visual content even works better than its text-only counterpart to grab the attention of serial scrollers and entice them to stop and check out your post. From GIFs and memes to infographics, animations and videos, post more visual content to inform and/or entertain your audience to attract new followers to the group. You can use a tool like Canvas to make your designs unique.
Did you know that tweets with at least one hashtag get 12.6% more engagement than their counterparts without them? Using relevant hashtags that don’t distract from the content of your tweet (such as industry hashtags, popular community hashtags, or even some event-based hashtags like those for sporting events, award shows, etc.) act as tools effective in making your tweets searchable. That way, you’ll make it easier for new people to find you, and a handful (if not more) of them may eventually become your followers.
Although there are several other ways to get more followers, you can start your journey with the tips above and build from there to add to your Twitter follower count.
blotter Marketing team
