News Americas, New York, NY, September 4, 2024: Brugal Rum, the ultra-premium rum brand from the Dominican Republic, has announced a new collaboration with Minute Maid Park, home of the Houston Astros, to enhance the fan experience. This exciting partnership marks the launch of a bespoke Brugal branded bar on the stadium’s club level, poised to become a favorite amongst visitors.
Located on the second floor, the full-service bar spotlights Brugal 1888 – a premium double-aged rum known for its deep flavor from ex-bourbon and sherry casks. Fans can enjoy a selection of four specialty cocktails: Old Dominican Cocktails, made with Angostura bitters and simple syrup; Dominican lemonade with passion fruit puree and lemonade; Caribbean Fizz, the mix of lemon juice and club soda; and Space City Carajillo, with Maven Cold Brew with notes of vanilla.
The bar’s design reflects Brugal’s signature dark blue and gold color scheme, with Brugal 1888 shield emblems, elegant wood paneling and Dominican-style arches adding a touch of Caribbean luxury to the bar. The iconic mesh pattern, reminiscent of the protective mesh found on many Brugal bottles, is woven throughout the bar’s decor.
“We are excited to partner with Minute Maid Park,” said Jassil Villanueva Quintana, Maestra Ronera e Brugal 1888. “Baseball is deeply rooted in Dominican culture, symbolizing more than a game – it’s a way of life. This partnership allows us to bring the spirit of the Dominican Republic to Houston, offering fans a taste of our rich rum heritage while celebrating the values of quality, craftsmanship and community. We look forward to sharing this experience with the fans at Minute Maid Park.”
In addition to offering top-notch cocktails, Brugal will host game-day tasting events at the club level where fans can sample Brugal products and learn about the brand’s 135-year history. During select games, fans will also receive special gifts such as Brugal hand fans.
To mark Hispanic Heritage Month, Brugal will debut the La Casa Brugal Retreat Tour at Minute Maid Park’s Street Fest this September. The interactive rum experience invites guests to explore a re-imagined version of Don Andrés Brugal’s Dominican village house, fusing tradition with modern design. The tour will travel throughout Texas, featuring a live Brugal 1888 bar and exclusive mixology sessions where fans can create their own Brugal cocktails under the guidance of expert bartenders.
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