Credit Felipe Valim
Singer-songwriter Paula Mel is in the final stages of finalizing a repertoire of new songs that will be released in early January 2023 – the songs were created throughout 2022. Paula has been in music for ten years and switches between rock, samba and singing re MIA with great skill, always thinking of the moment in Brazilian music, her evolution as an artist and connections with the public. In the last period, Paula devoted herself to projects that shifted her career after the cooling of the pandemic, when the cultural scene as a whole was greatly affected. It was in this last year that performances and direct contact with the audience gradually returned, with the intensification of a strategy that became stronger in the pandemic and is getting stronger every day: the distribution of music on digital audio and video platforms. Paula Mel navigates through this universe, including her latest works on platforms, a repertoire that was also present in concerts, radio programs and television programs. In digital, Paula Mel has well-defined positions on what is happening at the moment in this extremely competitive sector, where a sea of new songs and artists arrive every day in search of viewership and audience. “I think there’s a concern from record companies about what sells more easily and not what lasts. This audience that prefers more stable music needs to come back. There are a lot of great artists with highly produced work, great arrangements, and they’re starting to emerge .Perhaps this is a good sign, of the public’s lack of good lyrics and genuine concern for making quality music.The upside of streaming is being able to take the music to places you never imagined. But you have to work hard and invest a lot to make it spin”, analyzes the singer. Regarding the plans for 2023, which start to be implemented in January, Paula says that she and her musical partner Marcos Sá develop inspiration on the topics that are currently on the agenda. But I really like to talk about human relationships, about love,” says the artist. The new EP comes with four songs composed by Marcos Sá: “Te programando” speaks for manipulation of the Internet; “Yummy that’s bad” is a joke about all that is delicious and bad, as the title itself defines; “Cobra Criada” is a response to those people who try to bring us down and “We Can’t Without You” talks about a theme that will always be sung, love. It was throughout the year that Paula Mel and Marcos Sá dedicated themselves to the production of new songs, recorded in the studio in Florianópolis and which are in the final mixing process by none other than Zé Nigro, one of the biggest references in Brazilian music and in worldwide. . Music producer, arranger and multi-instrumentalist Zé Nigro, among so many successful works, signed the album of Liniker, the first transgender singer in history to receive the Latin Grammy Award 2022. prepare to expand the repertoire with new songs for the second semester, in addition to the scenes, with performances to show the new phase of Paul Mel, an artist concerned and connected to the movements of music, always searching to give meaning to his existence as an artist. Paula Mel was born in Belem and, with her husband Marcos Sá, a composer and arranger, has been working with music for a decade, alternating seasons between the USA and Europe. During the pandemic, they decided to live in Florianópolis with their two children, thinking of combining work and the quality of family life. Everything went well and from here they started their career in Brazil and around the world, satisfied with the welcome of the city and the choice of the place where the musical inspiration communicates with the Island.
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