Google is preparing to replace the traditional museum emblem in the Arts & Culture app, including a newly registered ampersand design.
Two brand new Google trademarks featuring the phrase “stylized ampersand” have surfaced online this morning. The only difference between the two entries is that the former uses Google’s familiar four-color design, while the latter uses plain black.
The logo doesn’t explain exactly why Google would want to use this new ampersand style on its own. Fortunately, it appears that Google itself put their artwork on Wikipedia recently and listed it as the 2022 logo on the Arts & Culture page.
The current year was also added to the new photo upload, indicating that the app will soon use this updated logo. The app logo is still as it is now. Given that most of its apps use its iconic multi-colored look, Google might think the old logo is a bit out of place.
For now, iOS and Android users of Google’s Art & Culture software are still using the museum logo. It is currently unknown how long we will have to wait for the full design change to take effect.
Google has a rich history of supporting arts and culture content online. Google Doodles have often highlighted key people in all of art. On August 31, the Google Doodle celebrates the 93rd birthday of Peruvian author Julio Ramón Ribeyr, who was one of the only Latin American fantasy writers to use the medium to discuss social issues. While today also celebrates the independence of Trinidad and Tobago.
