If you are a sole trader or own a brand, Twitter is an attention game. The more attention your tweets get, the more visible you/your brand will be to potential customers. The more attention you bring your way, the easier it would be to attract more prospects into your sales funnel. But all tweets are not created equal.
While some will get likes, retweets and replies, others will simply sink into oblivion. It is important to know how to create a great tweet that goes viral and can increase your reach. Here are 7 common types of tweets that people pay attention to:
On the left side of your profile, you’ll find the hottest topics and discussions ruling Twitter right now. Tailor your tweets to use some of these trending topics along with trending hashtags to grab eyeballs and attention.
Did you know that 65% of people are visual learners? Compared to text, the human brain can process visual information 60,000 times faster. This explains why tweets with relevant visuals get 94% more views. You can also make your tweets visually appealing by using images, memes, memes, infographics, animated GIFs, videos, etc.
In addition to sparking the imagination of your audience, such tweets make these people feel the joy of discovering an intriguing piece of information, which they are likely to retweet to show off their ‘discovery’ on their Twitter feed.
You can keep a virtual notebook of such interesting/unique facts and useful tips, from which you can pull out one or two to share with your audience.
As social animals, humans are always looking for ways to reach out and engage with others. Questions attract attention because they help start conversations and offer people a way to connect with others. The poll type, closed questions work best for Twitter.
For a food blogger (in the dessert niche), questions like what is your favorite Christmas dessert would work. Even polls with multiple-choice questions that invite your followers to vote help increase engagement and capture attention.
This is one of the most effective ways to get attention quickly. By running contests, you give people motivation to tweet about your offers and/or brand, since in order to enter the contest, people must share a specific tweet.
Your contest entries can be ones that retweet a specific post of yours, share a special hashtag/link you’ve created, or share a testimonial of your product. You just need to make sure that all contest entries include your brand Twitter @username to help you track them down.
Sometimes, what influencers or leaders in your field are saying can give you good material to retweet. But you can make it a little different by adding your opinion to their views. Just be sure to add a period before the RT @TwitterHandle as this would make the information appear in your feed and ensure that all your readers see your message.
To break the serious image and bring a light flavor, you can turn to humorous content from time to time. Instead of using generic jokes, try to develop your own unique, albeit funny, voice that your audience can relate to.
Sharing motivational quotes (under #MondayMotivation, #WednesdayWisdom etc) is another effective way to break the very serious business mode and grab attention.
With attention-grabbing tweets, you can grow your Twitter account, although it will take a long time before it gives you the desired results. blotter can get you on the highway to success faster as it brings an optimized and simplified way to boost your Twitter account.
With a free one-month trial for new users, it gives you the perfect solution to use. Set the ball rolling with blotter and as you practice and perfect the art of crafting attention-grabbing tweets, you’ll begin to see results you never thought possible before.
Soaster Marketing Team