K, let’s get this out of the way quickly: on a good day, Twitter can feel like a hellscape overrun by bros standing proudly over the broken bodies of overworked co-workers + dad’s bags of money to shout about how they’re doing they all came out. yourself — so please buy their Brand Hacking Course, thx.
But, and bear with me here, that doesn’t mean you shouldn’t use it.
In fact, I implore you to go there and share your knowledge. Shine bright like a diamond and drown out the brats.
Because, when used properly, Twitter is an extremely powerful tool.
It can help you befriend your heroes, land a great job, and become a thought leader.
And, honestly, it’s not that hard. It just takes a little persistence and a basic understanding of how to write for the platform (ie DON’T post “MEDIA RELEASE” with a screenshot of the press release, mmk?).
Twitter threads are a particularly effective way to share what you know, helping you go beyond the 280-character limit while distilling your ideas into bite-sized content that people will actually want to eat. they read.
So, to pass the Twitter torch and help you write great Twitter topics, we’ve broken down the 5 things the best Twitter topics have in common with examples from some of our favorite people on the platform.
Why should I trust you? Use the numbers. 1000 to 100000? You have my attention.
Why we love this topic on Twitter
Yes, Amanda’s numbers caught our eye. But they are also… a lot. That’s why we loved that she poked fun at her “bro math” while sharing an article written about how she actually grew her audience so quickly.
Which brings us to our second point 👇
Twitter is all about getting hot. Keep it fun, creative and strong. If you make them laugh, you have their attention.
Why we love this topic on Twitter
How can you not click on this thread? Calling something “so good it’s bad” appeals to the joker in all of us. Plus, in tweets as succinct as the first, Aazar lays out his 10 tips with handy (!!) video captures of the tools in action. What a hero.
Keep it to one submission per tweet. Give people a reason to keep reading.
Why we love this topic on Twitter
In just 280 characters, Wes manages to give you her tips, explain why they work, and provide two examples to back them up. The border does not exist.
Check out the last two tips on our blog!
