Twitter is expanding his options for tipping the creator once again, with the addition of several new payment providers, affiliated with regional entities, to help more users monetize their Twitter presence.
Have you put Tips on your profile yet so it’s easy for people to show their support?
Yes: Cool, we have added Pay, Barter from Flutterwave, Paytm and option to add your Ethereum address.
No: what are you waiting for? Here’s how: https://t.co/Id5TwTpnCF
— Twitter Support (@TwitterSupport) February 16, 2022
As Twitter explains here, users are now able to use Paga, Barter by Flutterwave and Paytm to accept tips on profile.
Paga is a Nigerian-based payment provider that already serves 17 million users, Barter by Flutterwave is also popular with users in the African region, while Paytm serving 333 million consumers and 21 million merchantsmainly in India.
Expanding Twitter’s tipping options will provide more opportunities for creators in these regions, while also opening up broader potential across markets through additional payment processes.
In addition, Twitter will also support payments via Ethereum’s address, as it seems to lean into the growing enthusiasm around crypto and Web3, and facilitate more interactions in the space.
When it released tips to all users in September, Twitter included the capacity to accept tips Bitcoin, with users able to add their Bitcoin address or their Strike account to their payment options.
Now, Twitter is looking to extend it again, which, along with the addition of NFT profile pictures, offers another way for crypto enthusiasts to use the app in new ways that could help Twitter generate more traction among this growing audience.
Profile tips have become a key element in the growing creator economy, with most platforms now offering some form of direct payment to creators, enabling fans to show their appreciation and creators to earn direct income from their efforts.
It’s hard to say how effective this will be in a Twitter context, as users are now used to reading tweets for free, and most seem to be very reluctant to pay, even through the ‘Super Follow’ option ‘ of Twitter, which allows creators to pay for extensions. , exclusive content.
Early returns on Super Follows haven’t been good, according to some reports, and it looks like Twitter will have an uphill battle to change user attitudes and behaviors around them and re-engage people with its based offerings. in subscriptions.
But again, Twitter is still deploying in many regions and offering more payment options, more relevant to emerging markets, perhaps Twitter can implement this at the grassroots level and change common behaviors and expectations, making subscriptions more established and more rooted. element of the process.
Facilitating more payment options on this front could, then, be a key step, and while it may not seem like it’s coming right now, there could still be a lot of potential in tipping as a key path to platform and creator success. . .
Twitter tips are also available through Bandcamp, Cash App, Patreon, Razorpay, GoFundMe AND PicPay. You can read more about Twitter Advice herewhile Twitter has also created a new summary of them all offers to monetize creators.
