Twitter is getting into video games, but in a very unexpected way.
Steam sells games to make a profit, Netflix offers games as an added bonus to paying subscribers, but Twitter made a game(Opens in a new window) to help us understand its privacy policy.
It’s called Twitter Data Dash(Opens in a new window), and is a 2D platformer played in a web browser. The game is set in PrivaCity and tasks the player with safely navigating a dog named Data in the park. Along the way, players must “dodge cat ads, swim through a sea of DMs, battle trolls, and learn how to take control of your Twitter experience along the way.”
Each level sees you navigate a different environment collecting bones along the way. Once all the bones are collected, a message appears containing digestible Twitter tips like the one you see above for direct messages.
No one likes to read a privacy policy, and most people don’t even bother because it’s usually full of legal jargon that’s too hard to parse. It’s easier to entice someone to play a game, even if the experience isn’t that memorable.
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Twitter would like to point out that no data is collected while playing Data Dash, and you may want to take a quick look at Privacy policy(Opens in a new window) after completing the game. It’s actually one of the clearest policies I’ve seen in terms of layout and information, and it covers the latest version of Twitter’s policies, which go into effect on June 10th.
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