X (Formerly Twitter) User Age, Gender, & Demographic Stats (2024)

Since its inception in 2006, Twitter (now X) has become a social media giant.

Elon Musk’s acquisition and recent rebranding have brought renewed attention to the platform.

Below, we’ll examine key data related to X’s user base.

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X User Data (Key Statistics)

• there are over 550 million monthly users in X
• Most users of X (58%) are under 35 years old
• X has one 2:1 the division of men into women
• About 1 in 4 X users are American
• The average user spends 34 minutes and 48 seconds in X
• 86.8% of X users also use Instagram
• Elon Musk is the most followed person on X (over 150 million followers)

X User Statistics

Since 2023, there are about 556 million monthly active users on X.

That makes it 14 Most Popular Social Media Platform by Monthly Active Users:

As of April 2024, X takes approx 6.1 billion visits per month.

Sources: data report, Similar web

X Users by age

MOST (about 58%) of X users are under 35 years old.

Here’s a breakdown of X users by age:

In general, young people have a more favorable opinion of X.

Almost half (41%) 18 to 34 year olds have a favorable opinion of the social media platform. This is compared to only 24% of those aged 65+.

Conversely, 26% 18 to 34 year olds have an unfavorable opinion of X. The worst opinion of X comes from the 45 to 64 age group where 42% think unfavorably of him.

Only 1 in 50 people (2%) 35 to 64-year-olds claim they haven’t heard of X (or Twitter).

Below is user data for X’s opinions sorted by age:

X ranks as the sixth most used form of social media for teenagers.

In total, 23% 13 to 17-year-olds surveyed use X. This is a decrease from 2014/15 33%.

Here’s how X compares to other social media in terms of teen interest over time:

Sources: Similar webMorning Consult, PewResearch

X Users by gender

According to data from August 2023, users are split almost exactly 2:1 between men (66.72%) and women (33.28%).

The percentage of male users of X has almost increased 4% from January 2023.

Here’s what the gender breakdown of social media looked like in early 2023:

Source: Similar webData report

X Users by region

As of April 2024, the US has the largest share of X users with 22.92%.

Combined, the US and Japan have about 39% by all X users.

While the USA, Japan, Great Britain, Brazil and Spain account for almost half (51.85%) of X’s user base.

Here are the top 5 sites from X users:

No country has more X users than the US about 100 million.

Here are the top 20 places from X users:

According to Elon Musk, X saw a significant increase in early 2024.

The total time spent on X has increased by 9.5% from one week to the next in January 2024.

Similar growth was seen regionally in the US (7.4%)Canada (8.6%)and the UK (9%).

In particular, the time spent on X increased by 26.6% in Japan.

Sources: Similar webdata report, X

X User Habits

In March 2024, there were 1.6 billion X unique visitors.

Below is a summary of their habits in X:

Time spent on X

Each visit averages X length 24 minutes and 59 seconds.

However, the average total time spent on X is 34 minutes and 48 seconds.

Here’s how the average daily time spent on X compares to other social media platforms:

And here’s how social media sites compare over the course of a month:

User posts on X

Around 500 million posts are sent daily.

10% of X users are responsible for 92% of all posts.

These active users also post 157 times per month – this compares to just one post per month for the average US adult in X.

Reasons to use X

tidings (48%) and entertainment (48%) are the most popular reasons for using X.

Here is a list of reasons why people use X:

And according to Pew Research, 57% of those who consume news through X claim that it has increased their understanding of current events.

Here’s how users’ lives have been affected by consuming news through X:

X Preferences

According to DataReportal data for the year 2023, 99.9% of X users also use another social media platform.

The biggest overlap comes from Instagram, where 86.8% of X users also have an account – this is closely monitored by Facebook (82.4%).

Here are the most popular social media platforms for X users:

Emojis are very popular in X. In fact four different emojis are used over 1 billion times by X users.

The emoji ‘😂’ is used the most with over 3.7 billion use.

Here is a list of the most popular emojis used in X:

Sources: SemrusheMarketer, Pew Research, AudienceProject, Data Report, X

The most popular accounts on X

Elon Musk has the most followed account on X with over 181 million followers.

As of April 2024, 6 accounts have over 100 million followers.

Sources: Social blade

CONCLUSION

Whether you choose to call it Twitter or X, it remains an extremely influential player in the social media space.

And the platform looks firmly here to stay.

For more related statistics, check out the Top New Social Media Networks and Most Followed Social Media Accounts.